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Retail insights for category & insight teams

Lead your category with clear and actionable retail pricing & promotion data

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Trusted by category and insight teams to guide assortment and promotional planning with clear insights

Monitor pricing & promotion shifts daily

Daily updates on pricing & promotions - understand market dynamics and guide category decisions.
View daily price and promo movements at both retailer and SKU level
Understand category trends to inform assortment and planning
Identify unexpected category shifts that could affect performance

Spot competitor moves before they impact your category

Received timely alerts on competitor pricing and promotion changes to stay ahead.
Get notified of competitor promotional activity
Monitor key retailers to detect early market shifts
React quickly to protect category position and share

Measure how your retailer plans perform

Assess promotional compliance and pricing accuracy to find and fix execution gaps
Track retailer compliance with planned promos and pricing
Evaluate promotional effectiveness against sales outcomes
Pinpoint execution gaps that may impact category growth

"The Brand Nudge system has not only saved time for the team but it has also helped drive more accurate inputs into the business cycle."


Head of Category, Birds Eye
Confidently shape retail assortment and promotional plans with reliable retail data
Book a demo
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